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Outlook Lite surpasses 10 million downloads globally in under two years
Outlook Lite is a better choice for those always on the road.
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Published onSeptember 6, 2024
published onSeptember 6, 2024
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Outlook Lite,Microsoft’s “lightweight” email and calendar app, has gained quite afollowing in just under two years.In a blog post, the Redmond-based tech giant announced that the application, designed for users with less powerful devices, such as those in developing countries, has now been downloaded over 10 million times.
That’s a tremendous achievement if you consider that Outlook Litereached 5 million usersjust eight months after its inception. It doubled that number in just eight months, and we think we know why.
The Outlook Lite app, available on Android, is just 5MB. This makes it easier to install on devices with lower storage and uses less data—useful in regions where data plans are more limited.
Microsoft says it’s also worked to ensure Outlook Lite runs smoothly on devices with less processing power — something that can’t always be said for the more extensive original Outlook app.
The app was updated earlier this year with multi-account support andSMS integration, which added basic text messaging features to the email app. The appnow supports a range of email providers, including Google and Yahoo, and can be used with or without a Microsoft account.
As we wrote then, Microsoft’s strategy with Outlook Lite seems to be twofold. The company hopes to attract users in growth markets like India, where smartphone ownership is increasing rapidly. But at the same time, it’s also trying to win over users in more developed markets who are fed up with heavy, cluttered email apps.
Microsoft hasn’t said whether it plans to bring Outlook Lite to other platforms like iOS. Still, if the app’s performance on Android is anything to go by, it seems like a solid alternative to other email apps, even if you’re not using a budget device.
Have you tried Outlook Lite? Let us know what you think in the comments.
More about the topics:microsoft,Outlook
Flavius Floare
Tech Journalist
Flavius is a writer and a media content producer with a particular interest in technology, gaming, media, film and storytelling.
He’s always curious and ready to take on everything new in the tech world, covering Microsoft’s products on a daily basis. The passion for gaming and hardware feeds his journalistic approach, making him a great researcher and news writer that’s always ready to bring you the bleeding edge!
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Flavius Floare
Tech Journalist
Flavius is a writer and a media content producer with a particular interest in technology, gaming, media, film and storytelling.